Everything you want to know about Piper

Piper is your AI lead response assistant. When a lead comes in — from Zillow, Realtor.com, your website, or anywhere else — Piper texts them back within 60 seconds, 24/7. She qualifies them (budget, timeline, area, motivation), searches live MLS listings if they're looking for specific homes, books showings directly on your Google Calendar, and keeps following up for months if they don't respond right away. You get notified when a showing is booked or when a lead needs your personal attention.

Every lead gets a personalized text within 60 seconds — day or night, weekday or weekend, holiday or not. Research consistently shows that leads contacted within 5 minutes are dramatically more likely to convert than those contacted after 30 minutes. Piper hits that window every time, automatically.

No — it's a fully managed service. We handle all the setup, configuration, and ongoing management. You connect your leads and we do the rest. There's no software to learn, no workflows to build, and no settings to maintain. Most agents are live within 48 hours of signing up.

SMS (text messaging), voice calls, and web chat. All three can run simultaneously. The web chat widget can be embedded on your website or IDX page. Each channel uses the same conversation intelligence — if a lead has texted before, Piper picks up the context when they chat on the web.

Piper checks your Google Calendar in real time, finds available 30-minute slots, offers the lead specific options, collects confirmation, and creates the calendar event — all without you touching anything. You get a notification when a showing is confirmed. Piper also sends reminders to the lead automatically.

Piper runs a 12-month smart nurture sequence for unresponsive or not-yet-ready leads. These aren't generic drip emails — Piper continues the real conversation via SMS, checking in with relevant updates, market info, and gentle follow-ups based on what the lead told her earlier. Most agents find that 20–30% of their "dead" leads eventually convert through nurture.

Yes — and this is what sets GoPiperGo apart from generic AI tools. During onboarding, you share your local expertise: neighborhood guides, school district notes, commute information, community comparisons, market commentary. We load all of this into Piper so she can answer local questions intelligently. A lead asking "what's the school situation in Apex?" or "how's the commute from Holly Springs to RTP?" gets a real, useful answer — not a redirect to Zillow.

We use Google Drive. You get a shared folder where you can drop neighborhood write-ups, market commentary, FAQ documents, school info — anything you'd tell a buyer yourself. Piper ingests this content and uses it in conversations. You can update it anytime and Piper picks up the changes automatically. The more you share, the smarter Piper gets about your market.

Yes — GoPiperGo is available to agents in any US market. Our deepest out-of-the-box knowledge is in the Raleigh-Durham Triangle (where we're based), but the hyperlocal knowledge system means any agent anywhere can have Piper sounding like a local expert in their market after a simple onboarding process. Agents in Phoenix, Austin, Atlanta, Seattle, and everywhere in between are welcome.

Yes. Piper can search active listings in real time and share property details — address, price, beds/baths, square footage, days on market — directly in the conversation. When a lead asks "what's available in Apex under $600k?", Piper searches and responds with matching listings, then pivots to booking a showing. This is available in all markets where MLS data is accessible.

100%. Every conversation includes proper AI disclosure on the first message ("I'm Piper, an AI assistant for [Agent Name]"). We maintain one-to-one consent records for every lead, handle opt-outs instantly via STOP keyword, enforce quiet hours (8 AM–9 PM local time), and keep complete audit logs. We also handle all A2P 10DLC registration — the FCC-required registration for business text messaging — at no extra cost.

Yes, always. The very first message Piper sends identifies her as an AI assistant. This is both required by law and, in our experience, actually better for conversion — leads appreciate the transparency and respond more honestly knowing they're not wasting a human's time in the middle of the night.

Lead data is encrypted in transit and at rest. We never sell, share, or use your leads' data for any purpose other than operating your account. Conversation history is retained for 24 months by default and can be deleted on request. Full details are in our Data Security & Governance policy.

Piper is built with Fair Housing compliance as a foundational requirement. She never references protected characteristics — race, color, religion, sex, national origin, disability, familial status — and is designed to treat every lead identically regardless of their demographics. We publish our Fair Housing policy publicly at gopipergo.com/fair-housing.

Piper integrates with Follow Up Boss, Lofty (formerly Chime), KvCORE, BoomTown, Sierra Interactive, and any CRM that supports webhooks or Zapier. We handle the integration setup during onboarding at no extra charge. If your CRM isn't on this list, contact us — we can almost always make it work.

Any lead source that can send a webhook or email notification — which is essentially all of them. Zillow, Realtor.com, Redfin, your IDX website, Facebook Lead Ads, Google Ads leads, open house sign-in tools, and more. We set up the connections during onboarding.

Most agents are fully live within 48 hours. The process is: 30-minute onboarding call → we build and test your Piper setup → we connect your lead sources and CRM → Piper goes live. We handle all the technical work. You just show up for the onboarding call.

Yes. Piper adapts to your voice, your brand, and your market. During onboarding we capture your communication style — formal vs. casual, how you like to introduce the booking conversation, any specific scripts you prefer. Your hyperlocal knowledge base also shapes every response. Piper should sound like you, not like a call center.

The Instant Responder tier starts at $299/month. This includes 24/7 SMS lead response, automated showing scheduling, 12-month nurture sequences, CRM integration, full TCPA compliance, a dedicated local phone number, and monthly performance reports. No per-message fees, no contracts, cancel anytime.

No setup fees. We cover the onboarding and integration work as part of the monthly service.

Yes. We offer a free pilot period for qualified agents. You can text Piper directly at (919) 626-8880, call the same number, or use the chat widget on this site to experience a real Piper conversation before you sign up.

The math is straightforward. At $299/month, if Piper converts one additional lead per month that you would have lost to slow response — even a modest $6,000 commission — that's a 20x return. Most agents see meaningful improvement in their show rate within the first 30 days, especially for after-hours and weekend leads that previously went unanswered.